Hey, you -- you're in the right place if you're feeling frustrated and overwhelmed marketing your family photography business

 

Running Facebook ads as a family photographer can feel like guessing, especially when you are putting money behind something that should be bringing in real bookings. Most photographers are not struggling because ads do not work. They do work! But family photographers are struggling because the strategy behind the ad is unclear, the page it leads to is not built to convert, or they do not know how to read the data once it starts coming in. OR they never even set up the ad because it is too confusing!

This two part Zoom mentorship is designed to take the pressure and confusion out of the process and replace it with a clear, repeatable system you can actually trust.

Before we ever get on a call, I review the exact page your ad will be pointing to. This is where most ads fall apart. You can have a strong image and good targeting, but if the page does not build trust, answer key questions, and guide someone to book, the ad will not convert. You will receive focused feedback so that when we launch, your ad has a real chance of working.

On our first call, we build your ad together from start to finish. Audience, budget, messaging, visuals, and structure. You will not leave guessing what to click or what to write. You will leave with a live ad that is aligned with your work, your market, and your goals.

Then we let the data do its job.

Four to six weeks later, we meet again to review what actually happened. Not what we hoped would happen, but what the numbers are telling us. This is where real growth happens. We look at your clicks, your cost, your inquiries, and your overall performance, and make clear, strategic adjustments so your ads improve over time instead of staying stagnant.

The goal is not just to run one ad. The goal is to understand how to run ads that consistently bring the right families to your work, with clarity and confidence behind every decision you make.

 

YUP, sign me up!

TWO CALL MENTORSHIP

Pre-call we will review where the ad traffic will land so ads can actually convert- this is the missing piece for most photographers.

The second week will be focused on crafting the ad and launching your first ad!

4-6 weeks later we will meet to discuss the ad and make any needed tweaks!

Things to have set up before considering a one-on-one...

  • You must have a Facebook Ads Account
  • You need to set up your pixel
  • Both of these are covered in the course which you also have access to. 
 <- That's me, Fiona, with my cute fam

 

We are in a tricky time for marketing, trust me- I help family photographers daily through my one-on-one mentoring program and yap about it weekly on my podcast- The Family Photographer Marketing Podcast. 

 

It is time to stop ignoring the fact that what used to work for marketing is harder these days. We need more visibility in addition to what we are currently doing. Facebook ads can give you that boost. I, too, used to book from sharing my availability in IG stories but times are changing and we must change along with them. 

Sign for up the course class and get a new form of marketing bringing eyes to your brand!

Enroll

Zoom Schedule

  • Pre-Call: I will review your landing page/blogpost where the ad traffic will go.
  • Zoom Call One: Building the ad together.
  • Zoom Call Two: 4-6 week later we will review the ad and adjust anything if needed!

 

You can check in via IG if you need any extra help along the way.

Enroll ➡

And just who will be teaching?


Me! I'm Fiona Margo

MARKETING EXPERT, FAMILY PHOTOGRAPHER OF 10+ YEARS AND 1000+ FAMILIES,  PODCAST HOST, MAMA TO 2, WIFE TO HIGH SCHOOL SWEETHEART TURNED FIREFIGHTER + DOG MOM TO THE FLOOFIEST OF FLOOFS.

 

When normal 21 year olds were chilling at college or hanging out doing other chill things- non-chill, can't wait to get in the real world me was busy starting a business that gained national attention and landed me on a stage accepting an award for female entrepreneurs under 30.

That business, while fun, was lacking the creativity I craved and 5 years later, I was running my family photography business full-time. I never forgot the lessons I learned in the business world and applied those lessons to this business and it hasn't been my editing or locations or number of instagram followers that led me to a booked out brand. It was effective marketing.

There is nothing I love more in the work that I do than helping other female creative business owners book out their calendars with clients who trust them and love their art. Gaining that trust doesn't come automatically. It comes through marketing strategy which just so happens to be one of my favorite topics on planet earth. 

Let's Talk 

The breakdown
ZOOM CALL 1

Setting up ads is so damn confusing! 

It doesn't have to be! Over about 4,000 trials and errors and 10 years of running ads, I will show you the simplest method to get the ad running without feeling like you need a PHD in the Facebook Ads Manager. 

LET'S CHECK THE DATA!

I want you to feel like you can do this on your own.

That is why we will check in 4-6 weeks down the line at the ads data and see what we need to tweak! 

I'm ready to join for $600

I'M IN

Still Got Questions?

 

ONE LAST NOTE:

I know you have a lot of options when it comes to learning about marketing, so I am honored you are here. The implementation this work will take effort but it is SUCH worthwhile effort. 

If you get stuck going through the course, I am just a DM away on Instagram <3